mobile marketing

Mobile marketing is expected to reach over 20 billion dollars by 2015 you might wonder how you can involve yourself in something so big, even if you’re not a huge corporation. Maybe you’re a small service business, or a small bricks and mortar business with a small advertising budget. Fortunately, mobile marketing doesn’t have to cost a lot of money. There are many ways to get into mobile marketing from SMS, MMS, QR codes, mobile enabled websites … read more

Due to the fast adoption of mobile devices it is important today to have a mobile friendly website. But you probably wonder how hard it is to convert your existing site to a mobile friendly website. Currently, mobile marketing is relatively new so the technology is really all over the map regarding browsers on mobile devices and how well they read the website code which can be HTML, CSS, PHP, and JS.

Therefore, the … read more

QR Codes may look a little strange, but they are proving to be very valuable when it comes to mobile marketing. However, when they are used with coupons and other promotional offers, they become a very lethal marketing strategy.

Consumer spending is on the decline – and has been for years. Everyone is pinching pennies these days. People are always looking for special offers, coupons, or deals to help them save some money.

So how can … read more

Today businesses have a new mobile marketing tool and it’s called the Quick Response Code or just QR Code. QR codes are two-dimensional codes that can be read by QR barcode readers and camera phones.

A lot of businesses are beginning to use Quick Response codes as part of their mobile marketing campaigns as a very quick method to bring customers to their online websites, to a marketing video, to text articles, or to any online destination you want.

QR codes can hold a lot of data and are powerful when used … read more

No other advertising method helps you get as close to your target market as a Text Message Marketing Campaign. I’m sure you’ve noticed how popular text messaging has become. In fact, studies show that people are using their mobile phones to text more than talk. I think you would agree that people today have a very deep relationships with their mobile phones.

This is a huge indication of how powerful a text message marketing campaign can … read more

ABI Research performed a survey in 2008 that learned that buyers will probably approve mobile marketing campaigns that will offer something beneficial to them. Over half of the participants stated that they were against cell phone marketing promotions, but when asked if their viewpoints would change if they were offered something for free, 70 percent stated that a freebie might make them a lot more open to getting advertising to their hand held devices. The overall common first reaction was ‘no’, but when an advertiser tosses an incentive into the mix, shoppers quickly change their perspective toward mobile phone marketing.

By far the largest mobile phone coupon provider, bCode, has joined forces with Sprint and Screenvision to create the biggest mobile coupon redemption network. Now it’s possible for Sprint users to get exclusive discounts on concession stand merchandise in 500 U.S. movie theaters with cell phone discount coupons.

Probably by now you have heard the excitement relating to how mobile phone marketing campaigns are an effective way to contact target markets. If you find the concept appealing due to the fact that virtually every one of the text messages people get on their mobile devices are definitely read, then maybe it’s time for you to look at taking your business to another level. As you know, nearly everyone nowadays carries a mobile phone with them all the time, so the medium is in place to deliver the ultimate marketing resolution to all sorts of businesses.

Due to the simple fact that SMS (short messaging service) marketing or mobile marketing can be a low cost and extremely successful solution to reach customers, no other choice except for television and radio has had this sort of far reaching effect in targeting audiences. By using a SMS marketing campaign, you can reach lots of people in only seconds, and they will get and read your text message as data prove that more than 90% of all text messages are read by the person who’s phone has received the text.

At first, getting started with mobile marketing looks like it’s extremely complex. There are a number of methods you can pick which include things like SMS, MMS, email, voice, mobile internet and bluetooth, to name just a few and many more strategies to engage your market like polling, voting, quizzes, sweepstakes and other sorts of applications. The list seems never-ending, nonetheless it need not be complicated .

If you are contemplating getting started with … read more